Hello, I’m Gerod Rody.
Pronounced /’jer-ed ‘roh-dee/
As an innovation strategist focused on human-centered design, I guide clients to pivot through change with a far out view for ongoing resilience.
My work and passion is connecting far-out vision with near-in action. I see the most valuable opportunities in the spaces between established business practices, the need for environmental resilience, and shifting cultural norms.
Innovation Horizons
- Purpose Mapping
- Opportunity Space
- Innovation Prioritization
Research Methods
- Stakeholder Voice
- Customer Interviews
- Consumer Communities
Service Design
- Co-creation
- Full Spectrum Journey
- Societal Systems
- Scenario Planning
Digital Transformation
- Phygital Retail
- Personalization
- Channeless
Business Design
- Expansive Ideation
- Business Model Reframe
- Brand Repositioning
Team Leadership
- Teammate Mentorship
- Feedback Loops
- Workflow Reconfiguration
Innovation Strategy
- Customer/Consumer Need
- Challenge Adjacencies
- Logic Reframing
Sustainability & DEI
- Triple Bottom Line
- LGBTQ+ Inclusion
- Community Engagement