I harness disruption to create value
I know innovation and I do it well.
My strategies feature near-in actions with benefits that extend far out. I have specialties in resilience and sustainability, digital and business transformation, human experience, brand identity, and other similar slices. It’s all part of the same system and serves the same core purpose; to connect business ambition and human purpose. Build a legacy that's worth being carried on.

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Perspective on value creation.
I do not believe quarterly returns are the chief measure of success. I believe value is holistic and cannot be created by growth alone. Quality, efficiency, and impact all merit equal and earlier consideration. Together they retain what is good without attachment to what no longer serves while progressing and adapting to new considerations.

Brand
Purpose

Human Experience

Business Transformation

Innovation Strategy
I have a rigorous approach to change.
With this deliberateness, I succeed faster and more efficiently than most. It starts with understanding clients’ tighter, more specific purpose; the why. When the end point is clear, it reduces unnecessary risk, increases likely adoption, ensures greater differentiation with more mature returns, and retains the spark of originality with a logic model that evolves with it, out in the open.
Humanity is my motivation.
When you hire me, know I will challenge each of our assumptions in pursuit of truth, seeking first to understand. I respect my clients. And I advocate for them to do what is best for people over time. Not only the customers of today, also future stakeholders who may have a greater impact in the end. Doing right by people yields well.